PODCAST: 30 Minutes with the Intergalactic Ambassador to The Printerverse!

Last week I had the privilege of being interviewed by Deborah Corn, internationally known as the Intergalactic Ambassador to The Printerverse. You can check her our at www.printmediacentr.com.

As always, I had a great time.

Check out the podcast to hear about what’s new at XPLOR21, being held in St. Pete Beach, November 16-18th as well as some insights into the status of Xplor as it navigates the pandemic.



Until next time! Take care.

skip_Henk_Photo_2011

 

Skip Henk, EDP
President/CEO
Xplor International

TRANSPROMO Using Video: Deliver Marketing Messages and Increase Revenue with Personalized Video

Why is video more important now than ever before? How can the transactional printing industry USE video?

Digital customer journeys have a key glaring gap; providing personalized education for each and every customer to help them progress with confidence in choosing their financial products. Using a combination of real-time interactivity, math and logic processing, and visual storytelling, customers can make better financial decisions at all points in the customer journey.

Essential customer communications, such as statements and bills, can be the most successful — and cost-effective — way to deliver marketing messages and increase revenue. You all know that.

But how many of your customers are including video to reach out to their audience? BlueRush based in Toronto and Montreal, is a leader in video marketing and customer communications, and leading the conversation at Xplor Canada’s July 2021 Virtual Meet Up on Thursday, July 22, at 4pm. Register here: https://us02web.zoom.us/meeting/register/tZMudeGppjspE9QFSYS_Ntbh7oG4azVQOd2g

Join us, ask questions, and participate in the conversation – at this month’s Xplor Canada virtual meetup. We will discuss:

  • Leveraging video within customer communications
  • How to use highly personalized video
  • Best practices for using video to engage customers

Sign up here!

And don’t forget to subscribe to Xplor for the latest in multi-channel client, member and customer communications.

2021 Xplor Industry Award Nominations Now Open

Recognitions to include Application, Technology, as well as Lifetime Achievement Awards

Lutz, FL — July 8, 2021: Xplor International today issued their annual call for nominations to be presented at their 2021 Annual Conference, XPLOR21, November 16-18 at the TradeWinds Island Grand in St. Pete Beach. The deadline for nominations is September 15, 2021. For more information on the annual Xplor awards, or to nominate a company or individual, please visit https://cvent.me/Rby39v.

Application of the Year Award
The Application of the Year Award is presented to an individual, a company or an organization to recognize outstanding achievement in the imaginative application of current technology and/or unique implementation of existing document and communication systems. This award is open to members and non-members.

Technology of the Year Award
The Technology of the Year Award honors an individual, company or organization that has conceived and developed an original concept leading to a significant advancement in the industry. This can be a new program, product or technology that notably enhances the capabilities of document and communication systems. This award is open to members and non-members.

Lifetime Achievement Award
Established in 2007, this award is given to an individual whose efforts and contributions have significantly changed the course and development of the digital document and customer communications industry. This award is open to members and non-members.

Xplorer of the Year
For over 20 years, Xplor International has honored an individual who has made outstanding contributions to the association. The Xplorer of the Year honors significant service to the association, dedication to the Xplor mission, and notable achievement promoting the interest of the electronic document systems industry.  Only current members of Xplor International, who are not on the Association Board of Directors, are eligible.

If you have any questions on the award nominations, please contact Xplor Headquarters at +1-813-949-6170 or via email at register@xplor.org. For more information regarding XPLOR21, please visit www.xplor.org/XPLOR21. Vendors interested in being a sponsor or exhibitor can contact Xplor HQ, at +1-813-949-6170 or via email at sales@xplor.org.


About Xplor International
Xplor International is a not-for-profit association that provides thought leadership to the customer communications industry. As a community, Xplor provides advocacy, education, training, mentoring and networking opportunities.

Our members are decision-makers and recommenders who are involved in the conception, design, implementation production and delivery of multi-channel client, member and customer communications.

Xplor’s mission is to enhance organizational success and advance the careers of our members by providing research, publications, industry certification, professional development, web-based events, and conference programming. Xplor International has its worldwide headquarters in Lutz, Florida, with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int or @Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Director
+1-813-949-6170
Chad@xplor.org

Xplor International Celebrates 40 Years

Special membership rates available for monumental anniversary

Lutz, FL – June 22, 2021 – Xplor International has announced that June 1, 2021 marked the 40th anniversary for the association. Xplor began as a Xerox 9700 User Group in the late 70s, becoming a not-for-profit association in 1981, opening the doors for other vendors to participate. The name XPLOR is an acronym for Xerox Printing Liaison ORganization and over the years has evolved into an industry-wide association.

The association is dedicated to providing programming and services designed to meet the ever-changing needs of the digital document and customer communications industry. Xplor’s members are both transaction and commercial printers who design, produce, and deliver high volumes of print as well as electronic communications via web, mobile, or social media.

To celebrate the 40th anniversary, Xplor is offering special membership rates which include $40 off individual membership and $400 off corporate memberships. Additionally, conference registrants can save $400 on XPLOR21, Xplor’s annual event, using promo code SAVE400. This promotion will last 40 days through July 31, 2021.

To take advantage of this promotion, simply visit www.xplor.org/membership and click on ‘Purchase Membership.’ All promotional pricing is automatic and will reflect immediately. For conference registration, visit www.xplor.org/XPLOR21 and click on the registration site where you will be asked for the promo code.


About Xplor International
Xplor International is a not-for-profit association that provides thought leadership to the customer communications industry. As a community, Xplor provides advocacy, education, training, mentoring and networking opportunities.

Our members are decision-makers and recommenders who are involved in the conception, design, implementation production and delivery of multi-channel client, member and customer communications.

Xplor’s mission is to enhance organizational success and advance the careers of our members by providing research, publications, industry certification, professional development, web-based events, and conference programming. Xplor International has its worldwide headquarters in Lutz, Florida, with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int or @Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Director
+1-813-949-6170
Chad@xplor.org

XPLOR21 Call for Presentations Now Open

Lutz, FL – June 1, 2021 Xplor International has issued their annual call for presentations for XPLOR21, the premier event for the Customer Communications industry. The event is taking place November 16-18 at the TradeWinds Island Grand in St. Pete Beach, Florida and will feature 40+ educational sessions, general sessions, a vendor forum and daily networking events.

Tweet this: @Xplor_Int has opened the 2021 Call for Presentations! Share your knowledge and expertise with industry peers and enjoy growing your network. Speaking could net you a free pass too! #XPLOR21 https://bit.ly/34Gm3DA

The call for presentations is open through July 15th, with speakers being able to choose a 45-minute deep dive session, a 25-minute lightning learning session as well as the opportunity to participate on different panels. Xplor is seeking speakers from the business, analyst, consultant and vendor communities.

To view a full list of conference topics, or to submit a presentation, please visit the Call for Presentations website. Due to past demand, we can only accept one entry per person for session presenters, so choose your best one! Those selected will be notified of the status of their submission in mid-August.

For more information or to apply as a speaker, please visit https://cvent.me/8wMbK5. For more information about the conference, please visit www.xplor.org/XPLOR21. Any questions should be directed to register@xplor.org.

Interested in exhibiting? Please email sales@xplor.org.

Questions should be directed to Xplor HQ via email at register@xplor.org or by phone at +1-813-949-6170, between the hours of 9:00 AM to 5:00 PM (ET), Monday through Friday.


About Xplor International
Xplor International is a not-for-profit association that provides thought leadership to the customer communications industry. As a community, Xplor provides advocacy, education, training, mentoring and networking opportunities.

Our members are decision-makers and recommenders who are involved in the conception, design, implementation production and delivery of multi-channel client, member and customer communications.

Xplor’s mission is to enhance organizational success and advance the careers of our members by providing research, publications, industry certification, professional development, web-based events, and conference programming. Xplor International has its worldwide headquarters in Lutz, Florida, with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int or @Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Director
+1-813-949-6170
Chad@xplor.org

Registration Now Open for In-Person XPLOR21 Conference in St. Pete Beach, Florida

Lutz, FL – May 25, 2021 – Xplor International has announced that the conference website and registration are now open for their annual conference. XPLOR21 will take place in person November 16-18, 2021 at the TradeWinds Island Grand in St. Pete Beach, Florida. Attendees can register here: https://cvent.me/gRg97O

Tweet this: @Xplor_Int announces #XPLOR21 registration is open for the in-person annual conference on November 16-18, 2021 which will be held at the TradeWinds Island Grand Resort (@TWResorts) in St. Pete Beach, FL https://bit.ly/3yC3Ox1 

Hailed as “The Future of Customer Communications”, the two-and-a-half-day conference brings together end-users, analysts, consultants, industry experts and vendors who will share the latest best practices and trends in the customer communications industry.

For the 2021 conference, we are picking up what we wanted to do for last year’s event by going back to basics where many Xplorers say the ‘best years’ of Xplor’s modern conferences were.  The event is being held at the TradeWinds Island Grand Resort in sunny St. Pete Beach, Florida.

Xplor events are known for great educational content and XPLOR21 will be no exception. The conference features a blend of general, panel and breakout sessions that address best practices and processes driving the industry.

Rapid changes in technology are driving industry trends and best practices. Understanding the technologies, trends and how to best engage your customers and prospects is critical to your success. Our 2021 Education Committee has researched the topics that are dominating our industry. Their research coupled with Xplor surveys resulted in three tracks that will cover 21 areas of focus. Those tracks include industry trends, technology, and engagement.

For more information regarding XPLOR21, or to access the registration site, please visit www.xplor.org/XPLOR21.

Interested in speaking or exhibiting? Watch for the XPLOR21 Call for Presentations announcement or email register@xplor.org to be notified once we are accepting applications. If you are interested in exhibiting, please email sales@xplor.org.

Questions should be directed to Xplor HQ via email at register@xplor.org or by phone at +1-813-949-6170, between the hours of 9:00 AM to 5:00 PM (ET), Monday through Friday.


About Xplor International
Xplor International is a not-for-profit association that provides thought leadership to the customer communications industry. As a community, Xplor provides advocacy, education, training, mentoring and networking opportunities.

Our members are decision-makers and recommenders who are involved in the conception, design, implementation production and delivery of multi-channel client, member and customer communications.

Xplor’s mission is to enhance organizational success and advance the careers of our members by providing research, publications, industry certification, professional development, web-based events, and conference programming. Xplor International has its worldwide headquarters in Lutz, Florida, with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int or @Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Director
+1-813-949-6170
Chad@xplor.org