by Jennifer Smith | Aug 26, 2014 | Blog Frontpage, Skip's World
If anyone ever doubted the power of social media you only have to look at the success of the ALS Ice bucket challenge. To date they have raised $79.7 million dollars significantly more (over 4x) than the $19.4 million in total contributions the ALS association...
by Chad Henk | Aug 15, 2013 | Skip's World
Are You Excited About Print13? You Need To Be! You book a flight, a hotel room and make sure you register for the free exhibit hall pass. You even sign up for a few conference sessions. Where are you going? To a tradeshow! If you are in your mid-20’s you are...
by Chad Henk | Jul 30, 2013 | XPLOR
Last week when I was in Haiti I had an interesting conversation with one of the people in our group about the whole subject of marketing and in particular the best way he could solicit funds for his not-for-profit organization. He shared that he had researched the...
by Chad Henk | Jun 25, 2013 | XPLOR
One of the buzzwords or phrases that has made the rounds the last several years is “multi-channel marketing”. I have watched dozens of presentations on the subject, spoken about it and have debated it’s attributes. What is Multi-Channel Marketing? According to our...
by Jennifer Smith | May 22, 2013 | Skip's World
I recently read an article on “The Future of Credit Cards” published as a result of a conference devoted to travel and credit card rewards. Executives from Chase, Barclaycard, US Bank, Capital One and American Express were on hand to share their views on the future...