Lutz, FL — August 15, 2017: Xplor International today announced that Canon Solutions America, Compart North America, Pitney Bowes and Racami will be sponsoring the Xplor at Print 17 Breakfast Panel being held September 12, 2017 during Print 17 in Chicago.

The session titled, Exploring the Role of Print in Today’s Customer Journey will be moderated by Matt Swain of Keypoint Intelligence – InfoTrends  and will focus on the integral role that print plays as part of the customer journey.

Session description: The recent enterprise focus on improving customer experience is strongly tied to reviewing and improving the customer journey. Understanding—and mapping—a customer journey can be as much an art as it is a science. Since that journey now spans many media types, the role of print can get lost in the mix.  A timely communication by mail can secure a new customer, while a poorly-executed print campaign can also spell disaster.

Our moderator, along with our end-user panelists, will focus on the latest market trends, best practices, and the role of print in today’s customer journey.

The complimentary event is limited to the first 200 registrants. Registration includes admission to the panel session, a networking breakfast, and a Print 17 exhibit hall pass, all courtesy of the event sponsors. For more information, or to register for the event, visit the event page.

“As technology and human behavior evolve, print remains an integral component of the customer journey.” says Skip Henk, President and CEO of Xplor International. “The panel will focus on the role of print as part of the customer experience, as well as the methodology involved and how their companies use print as part of their strategy.”

Event Details:
Date: September 12, 2017
Time: 8:30 AM to 10:00 AM (Breakfast starts at 7:30 AM)
Location: McCormick Place, Chicago, IL – Room S105ABC
Cost: FREE (Registration required and limited to the first 200 registrants)

For information about Xplor at Print 17, please visit: http://bit.ly/2ftuv2C. You can also contact Xplor Headquarters at +1-813-949-6170.

About Xplor International
Xplor International is a not-for-profit association that provides thought leadership to the customer communications industry. As a community Xplor provides advocacy, education, training, mentoring and networking opportunities.

Our members are decision makers and recommenders who are involved in the conception, design, implementation production and delivery of multi-channel client, member and customer communications.

Xplor’s mission is to enhance organizational success and advance the careers of our members by providing research, publications, industry certification, professional development, web-based events, and conference programming. Xplor International has its worldwide headquarters in Lutz, Florida, with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int or @Xplor_Int

Xplor International Media Contact:
Chad Henk
Director of Marketing
+1-813-949-6171
Chad@xplor.org