Xplor to Host Breakfast Panel at 2016 Graph Expo Event

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Customer Experience: A Critical Factor for Achieving Success

Lutz, FL—May 25, 2016 – Xplor International, the worldwide electronic document systems association, today announced that it will once again host a breakfast panel during the Graph Expo event, September 25 – September 28, 2016 at Orlando Convention Center.

The breakfast keynote session, moderated by Matt Swain of InfoTrends is titled “Customer Experience: A Critical Factor for Achieving Success” and will focus on the importance of the customer experience, as well as understanding customer expectations, with end user panelists sharing their insights in their efforts to create the perfect customer experience.

The concept of providing a superior customer experience has emerged as a critical success factor for companies. It is about meeting, and ideally exceeding, the expectations of your customer. The fact is that price/cost leadership is no longer sustainable for customer retention, shifting the focus of companies to delivering superior customer experiences. Along with developing various integration and automation tools to organize customer information better, how can companies drive customer perception, satisfaction, and customer loyalty?  With advancements in technology and changes in human behavior, is offering a superior customer experience a moving target?

This sponsored breakfast session is presented at no charge, thanks to our sponsors Compart North America and Xerox Corporation. Space will be limited to the first 200 people who register. Additional sponsorship opportunities remain open for the event. For more information on becoming a sponsor, please contact Deborah Green, Director of Sales, at +1-770-444-3845 or deborahgreen@xplor.org.

When:  September 27, 2016
Where: Orlando Convention Center
Time: 7:30 AM-10:00 AM
Registration Fee:   Complimentary (Registration Required)

Registration will open June 1, 2016 and will be accessible from the Xplor website (www.xplor.org).   Questions and requests for additional information can be directed to Xplor Headquarters via phone at +1-813-949-6170 or via email at info@xplor.org.

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

Xplor International Accepting Applications for 2016 Scholarships

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The Association’s Scholarships Open to Xplor Member’s and Their Immediate Families

Lutz, FL – May 18, 2016 – Xplor International, today announced that they are accepting applications for their 2016 scholarship program through the deadline of July 15, 2016.

In 2010, Xplor decided to go beyond its traditional member offerings to help promote and support the next generation of industry professionals. The Xplor Member Scholarship program was founded to provide financial assistance to Xplor members and their immediate families who are pursuing careers in the field of document and communication technology including such studies as web design, marketing, IT, business, print, cyber security, etc.

The program is funded by the generosity of Xplor Elite Sponsors: Crawford Technologies, GMC Software Technology, NEPS, Solimar Systems, Canon Solutions America, Compart, HP, Ricoh, Transformations, and Xerox.

To qualify for an Xplor Scholarship, one must be an Xplor member (or immediate family) and maintain a 3.0 GPA at a four-year or two-year college or university degree program in the United States or Canada.

Scholarship recipients are selected based on their application submission, response to an essay question, as well as academic achievement, participation in school activities, and service to the community.

“The Xplor scholarship program is a great member benefit” says Skip Henk, President and CEO of Xplor International. “And not only are member’s eligible, but their spouses, children and grandchildren as well. I encourage all Xplor members to spread the word.”

Each year scholarships are awarded in various denominations, up to $1000 USD. The deadline for applications is July 15th. For more information, or to apply, visit www.xplor.org/scholarship.

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

EDP Program Certified/Designated Over 135 People in 2015

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Lutz, FL — April 7, 2016: Xplor International, the worldwide electronic document systems association, today announced that over 135 people earned their Electronic Document Professional (EDP) certification or Electronic Document Associate (EDA) designation in 2015.

Tweet this: Over 135 EDPs and EDAs recognized at Xploration® 16 Awards Ceremony, Sponsored by @EclipseDoc http://bit.ly/1PIi0VE #Xplor16

The large number of certified and designated individuals is due in large part to GMC Software, who took the EDP Challenge and now has over 20% of their staff with an EDA or EDP. They have since committed to participate once again for 2016.

EDP certification, launched by Xplor International over 25 years ago, is an industry certification awarded to qualified individuals who have demonstrated broad knowledge of, and experience in digital communication, whether in print, over internal networks or online-from document creation to distribution.

The EDA designation was introduced in 2009 as an entry-level designation that serves as a stepping-stone towards the EDP certification. It acknowledges a commitment to learning and upholding the EDP Program’s Code of Ethics.

The EDP program is internationally recognized and specifies a high standard of ethics, knowledge, and industry experience for those professionals achieving certification in the field of electronic document systems. It serves as a catalyst for quality; professionals improve the industry through individual growth, knowledge sharing and mentoring others.

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

Brian Platte Lifetime Achievement Award and Xplorer of the Year Presented at Xploration® 16

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Lutz, FL — April 5, 2016: Xplor International, the worldwide electronic document systems association, today named the recipients of the Brian Platte Lifetime Achievement Award and Xplorer of the Year. The two Xplor awards recognize individual contributions to the association and the industry in general. Both awards were presented at Xplor’s Annual Conference, Xploration 16, on Tuesday, April 5 during the awards ceremony, sponsored by Eclipse Corporation.

Tweet this: Xplorer of the Year and Brian Platte Lifetime Achievement Award Recipients Recognized at Xploration® 16 http://bit.ly/1RAqVe7 #Xplor16

The Brian Platte Lifetime Achievement Award was established in 2007 and is given to an individual whose efforts and contributions have significantly changed the course and development of the digital document industry. This award is open to Xplor International members as well as non-members.

This year’s Brian Platte Lifetime Achievement Award was awarded to Pat McGrew, M-EDP, CMP. Pat is an industry veteran who has spent over 30 years in a variety of roles at Image Sciences, GenText,  McGrew + McDaniel Group, InfoTrends, Pitney Bowes Management Services, Eastman Kodak, Inc., and most recently as the Inkjet Evangelist for Hewlett-Packard in the PWP Group.

Ms. McGrew created her own publishing company, has written freelance articles for industry publications, and is a frequent speaker at industry events.

She received her Electronic Document Professional (EDP) industry certification in 1992 and her Master-EDP designation in 2010.

“I was honored to present the Brian Platte Lifetime Achievement Award to Pat” says Skip Henk, President & CEO of Xplor International. “Pat truly is a unique individual who has left her mark on the industry.”

The Xplorer of the Year Award is one of the association’s most prestigious recognitions. It honors an individual’s outstanding service to the Association, dedication to the Xplor mission, and notable achievements promoting the interest of the electronic document systems industry. Only current members of Xplor International, who are not on the Association Board of Directors, are eligible.

This year’s Xplorer of the Year award was presented to Mark Miller, EDP. “Mark joined Xplor in 2010” says Skip Henk, EDP, Xplor’s President and CEO, “Since that time he became involved as a volunteer and is currently the President of the Western Canada Chapter. Additionally, he has taken on the role of chair for the Xplor Membership Committee and received his EDP certification just this year.”

Other Xplor annual awards, recognized and announced at Xploration® 16 include:

Application of the Year Award
Winner: Incepture Print Solutions
Honorable Mentions: Apex Revenue Technologies and Mutual of Omaha 

Technology Application Award:
Winner: Crawford Technologies
Honorable Mentions: GMC Software and Crawford Technologies

President’s Award
Winner: GMC Software

About Xploration® 16
The two-and-a-half day event is the perfect blend of educational sessions, panel discussions, general sessions, and networking events in a relaxed Florida environment. The event features 55+ Educational Sessions/Panels, THREE Keynote Sessions, 35+ Industry Partners in the Vendor Forum, Two Evening Networking Events and Two Networking Luncheons. For more information, visit the conference website: www.cvent.com/d/drqy2z #xplor16

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

Sold-Out Exhibits Reported for Xploration® 16

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Lutz, FL – March 29, 2016 – Xplor International, the worldwide electronic document systems association, today reported a sold-out exhibition for Xploration® 16 being held April 5-7, 2016 at the Caribe Royale Orlando in Orlando, Florida.

Tweet this: Xplor Reports Sold-Out Exhibits for Xploration® 16 http://bit.ly/1pIl5zN #Xplor16

By design, Xplor limits the number of exhibitors we have participating in the event. We did add a couple of additional booth spaces this year and are excited that we sold out for the sixth year in a row,” said Skip Henk, EDP, President and CEO of Xplor International. “As Xplor continues to expand its programming to accommodate new technologies and processes, I am pleased to have some new vendors join us this year as well as welcome back our returning vendors.”

Xploration 16 Vendor Forum Participants Include:

  • 360 Advanced, P.A.
  • AccuZIP, Inc.
  • Adphos North America, Inc.
  • Appvion
  • Bell and Howell, LLC
  • Broadridge Financial Solutions, Inc.
  • Canon Solutions America, Inc.
  • Click2Mail.com
  • Compart North America
  • Content Critical Solutions
  • Crawford Technologies
  • Delphax Technologies, Inc.
  • Ecrion Software Inc.
  • EMC Corporation
  • enChoice, Inc.
  • GMC Software
  • Holland House B.V.
  • HP
  • IBM Corporation
  • Icon Communications Dynamics, Inc.
  • Kofax from Lexmark
  • Konica Minolta Business Solutions
  • Lake Image Systems
  • Level One
  • Mail-Gard
  • MCS, Inc.
  • Napersoft
  • NearStar, Inc.
  • Neopost USA
  • NEPS, LLC
  • RenderX, Inc.
  • Riso, Inc.
  • Satori Software
  • Sefas Innovation
  • Solimar Systems
  • Transformations, Inc.
  • Xeikon
  • Xerox Corporation
  • XLPrint USA LLC

Vendors interested in exhibiting at Xploration 2017 should contact Deborah Green, Xplor’s Director of Sales, at +1-770-444-3845 or via email at deborahgreen@xplor.org

About Xploration® 16
The two-and-a-half day event is the perfect blend of educational sessions, panel discussions, general sessions, and networking events in a relaxed Florida environment. The event features 55+ Educational Sessions/Panels, THREE Keynote Sessions, 35+ Industry Partners in the Vendor Forum, Two Evening Networking Events and Two Networking Luncheons. For more information, visit the conference website: www.cvent.com/d/drqy2z #xplor16

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

 

Industry Leaders Support Xplor International’s 2016 Elite Sponsor Program

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Lutz, FL – March 24, 2016 – Xplor International, the worldwide electronic document systems association, today announced the 2016 list of participating companies in their Xplor Elite Sponsorship program.

Tweet this: Industry Leaders Support 2016 Xplor International Elite Sponsor Program: http://bit.ly/1MEslly #Xplor16

The Elite Sponsor program, announced in 2006, helps provide educational programming conducted by Xplor International throughout the year, including the Xplor Member Scholarship program. 2016 Elite sponsors include:

Platinum Elite Sponsors

  • Crawford Technologies, GMC Software

Gold Elite Sponsors

  • NEPS, Solimar Systems

Silver Elite Sponsors

  • Canon Solutions America, Compart North America, HP, RICOH, Transformations, Xerox  Corporation

New to the program in 2016 is Compart North America and Xerox Corporation, who joined as Silver Elite sponsors.

“The support of our Elite sponsors is paramount to our ongoing success”, says Skip Henk, EDP, Xplor’s President and CEO, “their support enables us to provide educational programming and resources to our members and the industry in general. The generosity of our Elite Sponsors also provides funding of the Member Scholarship program open to Xplor members and their immediate famalies.”

If you are interested in becoming an Xplor Elite sponsor, contact Xplor’s Director of Sales, Deborah Green at 770-444-3845 or via email at deborahgreen@xplor.org.

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

Xplor Announces 2016 Technology and Application Award Recipients

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Lutz, FL — March 22, 2016 – Xplor International, the worldwide electronic document systems association, today announced the recipients of its 2016 Technology and Application of the Year Awards. The awards will be presented at a ceremony Tuesday, April 5, 2016, during the Xploration® 16 event at the Caribe Royale Orlando in Orlando, Florida.

Tweet this: #Xplor16 Tech & App Award Winners: @Apex_Rev_Tech @mutualofomaha @gmc_net @CrawfordTechInc  http://bit.ly/1pvKOvf 

Application of the Year Award:
The Application of the Year Award is presented to an individual, a company or an organization to recognize outstanding achievement in the imaginative application of current technology and/or unique implementation of existing document and communication systems. This award is open to members and non-members.

Xplor will award two honorable mentions in addition to the 2016 winner.

  • Apex Logo 030816An Honorable Mention is being awarded to Apex Revenue Technologies for their implementation of Apex Connect which allows healthcare organizations to engage patients with communications that are tailored to their specific financial needs and delivered via their preferred channels.
  • Mutual of Omaha 031416An additional Honorable Mention is being awarded to Mutual of Omaha for their implementation of EMC xPression, which has significantly enhanced efficiency by reducing the number of custom return envelopes and consolidating print and insert jobs while providing customers on demand access correspondence, all of which positively impact customer satisfaction and operational savings.

Incepture Print Solutions 031016The winner of the 2016 Xplor Application of the Year is Incepture Print Solutions White Paper Factory. The implementation of the white paper factory represents up to 55% savings by eliminating excessive equipment costs, 59% savings on supply costs and 17% savings on postage expense. The white paper factory also benefitted from full color printing, including the mailing envelope and the ability to offer customizable marketing space, available in full color on each mailing envelope.

Technology of the Year Award:
The Technology of the Year Award honors an individual, company or organization that has conceived and developed an original concept leading to a significant advancement in the industry.  This can be a new program, product, or technology that notably enhances the capabilities of document and communication systems.

Like the Application of the Year award, Xplor will present two honorable mentions, in addition to the winner of the award, due to the large number of submissions.

  • xplor-crawford-2An Honorable Mention for Technology of the Year is being awarded to Crawford Technologies for their PRO Inkjet Express, which allows organizations to implement an automated end-to-end production workflow and fully leverage the capabilities of their inkjet presses quickly, efficiently and cost effectively.
  • GMC Logo 062215The second Honorable Mention for the Xplor Technology of the Year award is being presented to GMC Software , GMC Inspire Customer Journey Mapping. This application ushers in a new era in customer experience by reducing the friction between operations and experience professionals, allowing each group to use tools that help them do their jobs more effectively.

Crawford_logoThe winner of the 2016 Xplor Technology of the Year is being awarded to Crawford Technologies for their Voiceye for Operations Express, which makes print documents fully accessible, ensuring compliance with current accessibility regulations. Clients who require an accessible format can receive their communications at the same time as sighted individuals, without the need to make a special request, be subject to a delay, or disclose their handicap.

“I want to thank everyone who submitted an award nomination. Once again we received a large number of submissions in each category, making it difficult for the Awards Committee.” said Skip Henk, EDP, President and CEO of Xplor International. “My congratulations to all of the award recipients!”

Xplor International will also be announcing the recipients of the Xplorer of the Year and Brian Platte Lifetime Achievement awards at Xploration® 16 on Tuesday, April 5, 2016.

About Xploration® 16
The two-and-a-half day event is the perfect blend of educational sessions, panel discussions, general sessions, and networking events in a relaxed Florida environment. The event features 55+ Educational Sessions/Panels, THREE Keynote Sessions, 35+ Industry Partners in the Vendor Forum, Two Evening Networking Events and Two Networking Luncheons. For more information, visit the conference website: www.cvent.com/d/drqy2z #xplor16

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

Production Workflow Basics Course Part of Xploration® 16 Program

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Two-Day Course Presented by Acadami Included as Part of Conference Registration

Lutz, FL — March 15, 2016—Xplor International, the worldwide electronic document systems association, today announced, that acadami will present their two-day Electronic Document (BOK): Production Workflow Basics course as an included part of the Xploration® 16 conference, being held April 5-7 at the Caribe Royale Orlando in Florida. Attendees can register at: www.cvent.com/d/drqy2z.

Tweet this: acadami to present two-day Electronic Document (BOK): Production Workflow Basics course as part of #Xplor16 http://bit.ly/1UdOGhq

The ten module course makes up the “fundamentals” educational track of the conference. Acadami classes are recognized internationally for their electronic and transactional document courses.

The course, based on A Guide to the Electronic Document Body of Knowledge (EDBOK), provides industry professionals a standard that establishes a base level of knowledge about document application development and production for the industry as well as providing a road map for the next generation of industry professionals.

This EDBOK-based program focuses on the EDBOK Document Production Workflow.

“At the end of this two-day course, graduates will understand the technologies and processes from data to doorstep.”, comments Bill Broddy, M-EDP, President of Acadami, “This is an ideal program for document professionals new to the industry or for more seasoned professionals that want to better understand the transactional document industry.”

Attendees participating in all 10 modules are eligible to participate in an optional final exam to earn 20 Education Credits towards an EDA designation or EDP certification. Current EDPs will earn 20 re-certification Credits. The class is limited to 30 attendees.

Graduates will also receive a complimentary copy of  A Guide to the Electronic Document Body of Knowledge – 1st Edition, a $150 value.

“This is a great opportunity for people new to the industry as well as veterans”, says Skip Henk, President and CEO of Xplor, “The content provides a roadmap to understanding the transactional document industry.”

Attendance is included with the Xploration 16 Platinum Passport registration.

About Xploration® 16
The two-and-a-half day event is the perfect blend of educational sessions, panel discussions, general sessions, and networking events in a relaxed Florida environment. The event features 55+ Educational Sessions/Panels, THREE Keynote Sessions, 35+ Industry Partners in the Vendor Forum, Two Evening Networking Events and Two Networking Luncheons. For more information, visit the conference website: www.cvent.com/d/drqy2z #xplor16

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

Leading Vendors Line Up to Sponsor Xploration® 16

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Lutz, FL – March 7, 2016 – Xplor International, the worldwide electronic document systems association, today announced the line-up of conference sponsors for Xploration® 16, being held April 5-7  at the Caribe Royale Orlando in Orlando, Florida

Tweet this: Vendors Line Up to Sponsor Xploration 16 Events and Goodies: bit.ly/1pbqm3n #xplor16

“No event would be possible without the support of sponsors and the vendor community,” said Skip Henk, EDP, President and CEO of Xplor International. “Many of our sponsors have been with us since we started this format eight years ago, but I am also happy to say there are a few new players this year.”

Xploration® 16 Conference Sponsors include:

  • Registration:
    • Conference Bag– Canon Solutions America
    • Lanyard/Badge Holder– HP
    • Writing Pad – Appvion
  • Food and Beverage
    • Tuesday Lunch – Solimar Systems
    • Wednesday Lunch – IBM Corporation
    • Beverage Service – Solimar Systems
  • Networking Events
    • Opening Reception – NEPS, Inc.
    • Wednesday Happy Hour Reception – Crawford Technologies and RenderX, Inc.
    • Transportation to Universal CityWalk – Crawford Technologies and RenderX, Inc.
  • Signage – Ecrion Software, Inc.
  • Industry Awards Ceremony – Eclipse Corporation
  • Opening Keynote Speaker / Jeffrey Hayzlett – Ricoh Americas Corporation
  • Technology Keynote Speaker / Rick Parrish – GMC Software

There are a couple more sponsorships still available. For a complete list of exhibitors and available sponsorships, please see this event PDF. Vendors interested in either a sponsorship or becoming an exhibitor should contact Xplor’s Director of Sales, Deborah Green at 770-444-3845 or via email at deborahgreen@xplor.org.

About Xploration® 16
The two-and-a-half day event is the perfect blend of educational sessions, panel discussions, general sessions, and networking events in a relaxed Florida environment. The event features 55+ Educational Sessions/Panels, THREE Keynote Sessions, 35+ Industry Partners in the Vendor Forum, Two Evening Networking Events and Two Networking Luncheons. For more information, visit the conference website: www.cvent.com/d/drqy2z #xplor16

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

Print Media Centr, Domtar Paper and Avanti to present Pre-Conference Program at Xploration® 16

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Lutz, FL —February 24, 2016—Xplor International, the worldwide electronic document systems association, today announced, a pre-conference program presented by Print Media Centr, Domtar Papers, and Avanti as part of Xploration® 16, being held April 5-7 at the Caribe Royale Orlando in Orlando, Florida.

Deborah Corn, Principal at Print Media Centr, Vanecia Carr, Director of Marketing, Printing & Publishing at Domtar, and Joanne Gore, Marketing Director at Avanti, will present the 5-hr workshop for printers in conjunction with Xplor International’s pre-conference offerings. The hands-on session is designed to help printers navigate and conquer the challenges of selling print and reaching new customers in today’s digital landscape through targeted messaging, marketing, and relationship-building strategies.

Tweet this: Join @PrintMediaCentr @domtarpaper @avantisystems for The Ultimate #Marketing Workshop for Printers xplor.org #xplor16

Print Media Centr provides information and resources to the global print, customer communications, and integrated marketing community. With well over 100,000 followers across social media platforms, Print Media Centr has established itself as a major influencer in the industry.

“Our workshop is designed to help printers break through the cold-call clutter, understand what today’s buyers really care about, and how to communicate with them”, said Deborah Corn. “Having Domtar and Avanti as workshop partners adds incredible value as they bring decades-worth of print industry and marketing expertise to the table. They understand how to create successful relationships with customers.”

The workshop will cover topics including: how to create internal and external messaging; marketing and communication best practices; becoming a partner and trusted resource for customers and prospects; and creating tangible relevance with Millennials through relationship building and targeted messaging. The workshop will culminate with attendees putting their learning’s into an actionable plan to earn the business of a new (mock) company seeking print partners.

“This pre-conference program is relevant to what is going on in the industry and a great addition to Xploration 16”, says Skip Henk, President and CEO of Xplor International, “This five hour workshop is packed with information that will provide ideas and actionable steps to help printers drive sales and customer relationship results.”

The Ultimate Marketing Workshop for Printers: Solid Strategies for Sales Success takes place Monday, April 4, 2016 from 10:30AM-4:00PM and is open to printers and printshops of all sizes. Attendees can see full workshop agenda and register from: www.xplor.org/ultimate

Pricing
Registration for The Ultimate Marketing Workshop for Printers: Solid Strategies for Sales Success can be purchased independently, or as an add-on to Xploration 16 conference registration for $99.00 USD, and includes morning and afternoon coffee service, and lunch.

About Xploration® 16
The two-and-a-half day event is the perfect blend of educational sessions, panel discussions, general sessions, and networking events in a relaxed Florida environment. The event features 55+ Educational Sessions/Panels, THREE Keynote Sessions, 35+ Industry Partners in the Vendor Forum, Two Evening Networking Events and Two Networking Luncheons. For more information, visit the conference website: www.cvent.com/d/drqy2z #xplor16

About Xplor International
Xplor International is a worldwide, not-for-profit professional association that consists of thousands of users and suppliers of the products and services that create, modify, and deliver customized information using a wide variety of document technologies. The association provides educational products and programs for its members and the industry at large through conferences, meetings and annual events. Xplor International has its worldwide headquarters in Lutz, Florida with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Manager
+1-813-949-6171
Chad@xplor.org

About Domtar
On the surface, Domtar makes paper. But beyond that, we like to think we make answers. We ask, “What’s possible?” We ask, “What’s important?” We talk to businesses, printers, creatives, and others. We listen. We think. And we ask more questions. The result is much more than a broad, varied collection of paper products — it’s a response to what’s happening in our industry and our society.

So, no matter which Domtar product you choose, you’re making the right call — for your customer, your client, your message, and your story. www.domtar.com www.domtarblueline.com @domtarpaper

About Avanti
Since 1984, Avanti has provided innovative, award-winning Print MIS solutions that help print shops and marketing communication organizations automate all facets of their business and cultivate a more meaningful customer relationship. Avanti’s award-winning solutions are the most open in the industry, are JDF-certified, fully integrated, and extend from web-to-print through to production and billing. www.avantisystems.com @avantisystems #askavanti