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An Interview with Roger P. Gimbel, EDP, President and CEO of Gimbel & Associates

By: Skip Henk, President/CEO of Xplor International

I recently had a chance to catch up with a longtime Xplor supporter and our newest Elite sponsor, Roger Gimbel of Gimbel & Associates.

Roger has been involved with Xplor for almost 25 years as a frequent speaker at Xplor events. He received his Electronic Document Professional (EDP), certification 21 years ago. He recently decided to participate in the Xplor Elite Sponsor program so I wanted get to know a little bit more of what Gimbel & Associates does, a bit of history and Roger’s views on the direction of the industry.


Skip:  Roger, I would like to thank you for both personally and on behalf of Xplor International for your support over the years and now as a Platinum Elite associates sponsor and Diamond Conference Sponsor.

Roger:  Roger:  I am happy to have the opportunity this year to enhance our relationship with Xplor as the association has been a valuable resource of information for personal and business growth. Gimbel & Associates joined Xplor in 1996 making this our 25th year in membership and support for the EDP (Electronic Document Professional) program, a valuable certification for all print professionals.

Skip:  For our readers who are not familiar with Gimbel & Associates, give us your 15-second elevator pitch about the company.

Roger:  Gimbel & Associates is a print industry international consulting firm that works with both print service providers and enterprise corporations to help them with strategy planning and implementation of business development projects.  The G&A team consists of SME’s that each have 25+ years’ experience with hands on participation and knowledge of the industry.

Skip:  The Gimbel family has been part of the printing industry for a long time.  If I am correct, starting in 1942.  Tell us a little bit about the company itself, a bit of history.

Roger:  The Gimbels in Print family has been in the printing business with over 80 years as of 2021.  The company evolved from manufacturing print products to helping develop new applications and technology products which has expanded into our current international consulting group. We use all the experience we have learned over the years to help others in printing and related industries succeed.  This ultimately saves them time, costs and promoted ROI.  There’s a newly published eBook on our site titled “Gimbels in Print” which goes into greater detail.  You can download this eBook and other publications at www.rogergimbel.com/library.

Skip:  Your new book, “A Printer’s Perspective & Guide to Digital Printing and Variable Data,” along with the “Guide to Better Business,” provide insights in how to succeed in a changing industry.  Looking 2-4 years from now, what do you think our industry will look like?

Roger:  I believe that printing will be an industry of service providers that will be providing very specialized services, less commodity print and will incorporate targeted, analytic marketing. Multichannel delivery of information will be in the forefront of advertising and social communications. 

Skip:  What emerging technologies do you believe with further change the industry?

Roger:  Inkjet technology will continue to evolve and be the foundation and benchmark of all quality print.

Skip:  For our closing question, are print centers going to disappear?

Roger:  Print centers will not disappear, they will become hybrid locations where a print center in enterprise corporations will be producing immediate, required, same-day projects and more complex projects will be outsourced to print and service providers.

Skip:  Roger, thank you for your time.  Do you have any closing thoughts?

Roger:  I thoroughly believe that it is extremely important to be assessing your current operations to set up a strategy and plan that is managed by an internal champion with the backing of corporate commitment to create the “new” norm of the future.

Skip: Roger, once again, thank your thoughts and support. If anyone would like to more information Roger can be reached at: Roger P. Gimbel, EDP, roger@rogergimbel.com, Office 646-472-1932, cell 917-415-3125 or in case they can’t reach Roger; Gail Gimbel, Executive Director, gail@rogergimbel.com , Office 646-472-1950, cell 516-521-9522


Until next interview! Take care.

skip_Henk_Photo_2011

 

Skip Henk, EDP
President/CEO
Xplor International

Gimbel Family Celebrates Generations in Print

Garden City, NY March 25, 2021

Principals at Gimbel & Associates, the distinguished printing industry management
consulting firm, have published a brief historical look at their family’s contributions to the
printing industry in a downloadable eBook, Gimbels in Print.

Beginning in the 1940s with a small, one-press shop in New York City, the Gimbel family
grew their reputation as knowledgeable and trustworthy resources in the printing and
document reproduction business. Company founder Hy Gimbel’s innovations helped the
company develop a reputation for fast, high-quality document production.

Today, Gimbel & Associates works with print service providers, in-plant print operations, and
vendors in the printing industry, helping them implement new technologies, improve their
sales and marketing strategies, manage shop operations, and much more.
The new eBook includes photos and descriptions of how Gimbel family members worked to
grow the business and transition the enterprise as technology and markets evolved. A copy
may be downloaded at: https://www.rogergimbel.com/gimbels-in-print.


ABOUT GIMBEL & ASSOCIATES
Gimbel & Associates is an international management consulting firm working to ignite
business growth through digital technologies. As an independent company, they offer clients
customized consulting services to achieve their sales and marketing goals. With an
extensive background in print services, print production, digital, marketing communications,
database management, training, and direct marketing, Gimbel & Associates helps their
clients accomplish their growth and efficiency goals.

Gimbel & Associates Joins Xplor International as a Major Sponsor

Longtime Xplor member and supporter becomes a Platinum Elite Sponsor and Diamond Conference Sponsor

Lutz, FL — January 12, 2021: Xplor International, the worldwide electronic document systems association, today announced that longtime member and supporter Gimbel & Associates has joined Xplor as a Platinum Elite Sponsor and Diamond Conference Sponsor.

Gimbel & Associates works with domestic and international clients to help them achieve their business goals by leveraging the power of print and digital technologies. The company offers customized professional solutions on sales, marketing, and workflow strategies to organizations that produce print and digital applications to their customers.

“Gimbel & Associates has been an active supporter of Xplor’s programs for many years,” says Roger P. Gimbel, EDP, President of Gimbel & Associates.  “As a member of the Xplor community and a leading consulting company in the graphic communications industry, we look forward to supporting Xplor’s focus on business development and knowledge sharing.”

As part of their sponsorship Gimbel & Associates will play a prominent role in the annual Xplor conference as a Diamond event sponsor, sponsoring the opening awards ceremony, the keynote speaker, the education tracks, and the beverage breaks.

The Xplor Elite Sponsor program, launched in 2006, supports year-round educational programming to Xplor members and the industry as a whole. The program also provides funding for the Xplor Member Scholarship program which launched in 2010, providing university scholarships for Xplor members and their immediate families.

“The printing business is always changing. Learning about new technologies, trends, and best practices is essential for print industry companies and individuals. We wanted to support Xplor’s ongoing educational programs in addition to the annual conference,” said Mr. Gimbel.

“Gimbel & Associates has been a longtime member and Xplor supporter, contributing content to our annual conference as well as providing input to the association in general,” says Skip Henk, Xplor’s President and CEO. “Their three-year commitment as an Elite Sponsor exemplifies their ongoing commitment to not only the Xplor community, but the industry as a whole.”

Those interested in learning more about the Xplor Elite Sponsorship Program should contact Skip Henk, at Xplor HQ, directly at +1-813-949-6170 or email him at skip@xplor.org.


About Xplor International
Xplor International is a not-for-profit association that provides thought leadership to the customer communications industry. As a community, Xplor provides advocacy, education, training, mentoring and networking opportunities.

Our members are decision makers and recommenders who are involved in the conception, design, implementation production and delivery of multi-channel client, member and customer communications.

Xplor’s mission is to enhance organizational success and advance the careers of our members by providing research, publications, industry certification, professional development, web-based events, and conference programming. Xplor International has its worldwide headquarters in Lutz, Florida, with affiliated offices around the world. Further information is available at www.xplor.org.

Facebook: facebook.com/XplorInternational
Twitter: twitter.com/Xplor_Int or @Xplor_Int

Xplor International Media Contact:
Chad Henk
Marketing Director
+1-813-949-6170
Chad@xplor.org

About Gimbel & Associates
Gimbel & Associates is an international management consulting firm working to ignite business growth through digital technologies. As an independent company, they offer clients customized consulting services to achieve their sales and marketing goals. With an extensive background in print services, print production, digital, marketing communications, database management, training, and direct marketing, Gimbel & Associates helps their clients accomplish their growth and efficiency goals.

 

Gimbel & Associates Releases Printer’s Guide to Better Business

GIMBEL & ASSOCIATES
400 Garden City Plaza Suite 405
Garden City, NY 11530-3362
FOR IMMEDIATE RELEASE:

Garden City, NY June 1, 2020

Gimbel & Associates, the well-known printing industry management consulting firm, has published a compendium of articles designed to help their clients and other companies in the printing business develop strategies for protecting and growing their businesses. Roger P. Gimbel’s Guide to Better Business is full of helpful guidance, tips, and resources.

The downloadable eBook includes sections on Business Strategy, Marketing, Sales Acceleration, Production, and more. This 100-plus page comprehensive resource is available to print professionals at no charge.

“Companies in the printing business need new strategies, especially after COVID-19,” says company president and author Roger Gimbel, EDP, “This is the time for printing companies to assess their business models. The way they do business with customers is changing, and we decided it was the ideal time to create the guide.”

The Guide to Better Business is a collection of articles Gimbel & Associates has produced to help companies create successful businesses today and as business recovers from the pandemic shutdown. Printers will find the eBook contains valuable information they can put to use in their own organizations among titles such as “Data Security Challenges in Your Print Environment”, “Enhancing Your Communication Skills”, and “Making More Money with Mail”.

Print company managers tend to focus on delivering the projects of the day to their customers. They don’t spend enough time planning how to improve their businesses. When the economy picks up, print companies will be extra busy. Right now is a great time to browse through the guide and jot down strategic ideas relevant to your organization.

ABOUT GIMBEL & ASSOCIATES

Gimbel & Associates is an international management consulting firm working to ignite business growth through digital technologies. As an independent company, they offer clients customized consulting services to achieve their sales and marketing goals. With an extensive background in print services, print production, digital, marketing communications, database management, training, and direct marketing, Gimbel & Associates helps their clients accomplish their growth and efficiency goals.